Guide to sustainability, circular economy and responsible consumption
Client
We carried out an advisory campaign for the Innovation and Development Agency of La Garrotxa ( Dinàmig ) focused on detecting and evaluating the current practices of local businesses in the historic center of Olot in order to provide proposals for improvement and tools for their implementation in line with the Sustainable Development Goals of La Garrotxa (ODG) .
The project was implemented in late 2024 as part of the Ministry of Economy, Trade, and Business’s program of aid to strengthen commercial activity in tourist areas, through the Recovery, Transformation, and Resilience Plan, funded by the European Union – Next Generation EU.
Goals
SDG 11 | Cities and
sustainable communities
Diagnose
Provide support and advice to local businesses to encourage responsible consumption and waste reduction among customers and employees.
ODS 12 | Producción y
consumo responsables
Make visible
Collect and showcase good practices in local and responsible consumption that contribute to more resilient local commerce with a lower environmental impact.
ODS 13 | Acción por el clima
Support
Support the implementation of measures such as bulk purchasing or the reuse of boxes and containers with both suppliers and customers.
What was done?
Phase 1: Analysis
Assessment of the current situation of businesses, considering the criteria applied to both the supply and internal management of these businesses through in-person surveys.
Phase 2: Results Report
Preparation of a results report on five thematic areas: energy, water, waste, circular economy, mobility, and communication.
Phase 3: Preparation of the Good Practices Guide
Drafting and layout of a Guide to good practices for incorporating responsible consumption and the circular economy into the supply and management of local commerce in Olot .
Phase 4: Dissemination
Holding an information session and publishing a press release .
Resultado del proyecto: Guía de buenas prácticas
Why a guide to sustainability, the circular economy, and responsible consumption?
Local commerce is the backbone of social and commercial activity in towns and cities. However, the negative effects of COVID-19, changes in consumer habits, and the rapid digitalization of a segment of society pose a challenge to the competitiveness of these businesses.
We actively collaborate with local municipalities and retail associations to promote more conscious and sustainable consumption that embraces production and consumption models that support the local economy and employment and are committed to regional development.
Our campaigns to support local commerce offer challenges, prizes, and in-person activities to boost and promote the essential role of these businesses.
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