Environmental awareness campaigns
Every year, more than 11 million tons of plastic are generated and end up in the oceans.
Source: UN
Hello!
We’re Magda and Martí.
We founded Go Zero Waste to raise environmental awareness through our campaigns:
· We focus our campaigns on sustainability and based on the principles of the circular economy.
· We promote local purchases because they drive the economy, create jobs, and improve social coexistence.
What is an environmental awareness campaign?
Environmental education
We organize activities that generate a great environmental impact in the area and help understand the importance of sustainability.
We promote responsible consumption
We present the good consumption practices carried out by the town’s establishments.
Challenges and prizes for participants
We’re offering a challenge game to raise environmental awareness through our app and cards. The best participants receive a prize!
Why is environmental awareness important?
Change habits
Help people adopt more sustainable practices
Protect the planet
Promotes the conservation of ecosystems, biodiversity and natural resources
Generates collective responsibility
Promotes the idea that environmental care is everyone’s job
What are our goals?
SDG 11 | Production and
responsible consumption
Raise awareness
That the population understands the seriousness of the situation and understands what actions can be taken
SDG 12 | Production and
responsible consumption
Giving visibility to good practices
Position establishments that promote sustainable consumption.
SDG 13 | Climate Action
Promote citizen participation
In environmental protection and conservation activities.
How does an environmental awareness campaign work?
Municipalities know that it is very important to minimize environmental impact while promoting triple sustainability: environmental, social, and economic.
To reduce environmental impact, it is essential to properly manage waste and know how to properly manage its generation, handling, and final disposal.
Situation analysis
The first step is to conduct an audit of the municipality’s current situation to understand the actions being taken and the short-, medium-, and long-term needs.
Strategy design
We then designed an educational action plan to move toward zero waste and the circular economy.
Communication design
The focus of our activities must be to make zero waste and the circular economy accessible to everyone so they can embrace it.
Campaign implementation
We propose environmental education activities to the city council that can be done in groups and then we generate challenges that promote waste reduction.
Monitoring and promotion
During the campaign we support participants and businesses to achieve maximum participation.
Closing and awards ceremony
We’re raffling off €50 gift cards to spend at local businesses for the best participants.
Impact of our environmental awareness campaigns
+35
Municipalities have carried out environmental awareness campaigns
+120
Environmental education activities
+25.000
Environmental impact actions overcome
Where do we carry out our environmental awareness campaigns?
Towns
- Identify the town’s main environmental problems (garbage in the streets, burning waste, excessive water use, deforestation, etc.).
- Talks in schools and practical workshops open to all people in the village
- Waste collection days in forests and rivers near the town.
- Publicly recognize individuals, families, or schools that excel in good practices.
Cities
- We collaborate with trade associations to coordinate the campaign and co-create the challenges .
- We report on the city’s businesses most committed to sustainability .
- We create walking routes to discover the best local shops.
- Campaigns with local influencers on social media and the campaign website
- The campaign’s top participants will receive zero-mile products as a reward for their support of commerce.
Commonwealths
- Identify common problems .
- Map the resources and strengths of each municipality.
- Simultaneous waste collection days in all towns on the same day .
- School competitions with participation in several municipalities.
- Publicly recognize the most committed municipalities to motivate others.
- Establish joint waste reduction goals .
Testimonials
Why implement environmental awareness campaigns?
More environmental awareness
Helping people understand what actions they can take in their daily lives to be more sustainable
Creating engaged communities
Promoting interaction and communication between people.
Promote sustainable practices
Sharing existing projects helps inspire and promote good actions.
Promoting responsible consumption within the 2030 Agenda
We connect local businesses with the 3Rs: Reduce, Reuse, and Recycle.
Economic and social benefits
Environmental awareness creates societies with less waste. By reducing waste, we also reduce our waste management bills.
Help with digitalization
Through our app, people can discover nearby establishments and the best practices they practice.
FAQS
Moving Towards Zero! is an environmental awareness campaign that includes environmental education activities and challenges for the public. Each campaign features personalized challenges co-created with the client and is accompanied by in-person activities, communication initiatives, and prizes for participants.
We must raise awareness and promote a change in habits among the population to become a more sustainable and environmentally friendly society.
We offer campaigns with different participation options:
1.- Through in-person activities where you can participate in a waste collection in a natural setting, a workshop on leftover cooking, a workshop on Furoshiki (wrapping gifts with fabric), etc.
2.- Through the Go Zero Waste App, participants can complete challenges by submitting photos of their actions, earning points, and participating in drawings for prizes such as gift cards to spend at local businesses.
3.- Through booklets to overcome challenges in an analog way and also opting for prizes.
In our case, we can assess how many people participated through the activities and the challenges they overcame. For each campaign, we compile a final report with participation data, the reach of the various communications, and the sustainable habits we have promoted.
We propose challenges related to local and responsible consumption and sustainable purchasing habits. For example, zero-waste shopping or food recycling.
Each campaign has a fixed price based on the duration, number of challenges, and activities you want to include. The shortest campaigns last one month, and the longest ones last one year.
In many cities, the campaign can be subsidized through the support of provincial councils or associations of municipalities . For example, in the case of the province of Barcelona, the campaign can be carried out through the Barcelona Provincial Council’s Catalog of Services in the Environmental Education category .
If you’re interested in learning more about our campaigns, please email us at info@gozerowaste.es or call us at +34 635 42 51 28 .
You can also contact us using the form at the bottom of this page
We listen to you
We’re ready to organize an environmental awareness campaign tailored to the needs of your city or community.